The Confectioner’s Kitchen is a brand crafted for the discerning palate, born out of a passion for the artistry of confectionery. Inspired by culinary creativity, it celebrates the balance between flavour, texture, and visual appeal.

The Confectioner’s Kitchen, is a true artisanal small batch producer, and all brand touchpoints were designed to be the antidote of their large mass-produced competitors. To allow for future product and business expansion, branding centres around a central sticker motif.

The core brand mark plays with traditional ‘sweet’ iconography while giving the brand a premium, handmade positioning. The brand elements create a familiar approachable.

Colour is used to differentiate product and ingredients, including sliced papaya, rose petals, cardamom, tamarillo, Manuka honey and Marlborough sea salt.